Oaklyn Consulting is pleased to announce the sale of its client SuperFan Inc. to PrestoSports, a portfolio company of Battery Ventures. Oaklyn advised SuperFan on the merger/acquisition strategy that culminated in this transaction.
SuperFan Inc., based in Louisville, Kentucky, is a fan engagement company known for its popular mobile platform, which uses a variety of rewards and incentives to spur fan participation. SuperFan provides marketing, fundraising and ticketing solutions for school athletic programs, offering the data, technology and insights to engage fans on all levels. The company will remain in Louisville, taking the new name SuperFan powered by PrestoSports.
PrestoSports is a market-leading software-as-a-service company that offers all-inclusive technological solutions for athletics programs. PrestoSports currently serves more than 1,600 athletic programs and 100 conferences with its collegiate and high school streaming, website, social graphics and stats technology. The acquisition of SuperFan Inc. will expand PrestoSports’ set of offerings to its clients.
Oaklyn Consulting is a different kind of investment banking firm for privately owned companies. The firm helps clients complete mergers, acquisitions, joint ventures and other strategic transactions; arrange financing; and manage investor relationships. By working as consultants, not brokers, Oaklyn Consulting helps in situations where traditional investment bankers typically cannot.